Cam Giblin. Art Director.
Cam Giblin. Art Director.
Champs_SecuretheBag_TW_alt_1.jpg

Champs

 

Champs: Secure the Bag

When Champs told us to to work with DJ Khaled to promote their Timberland boot release, we shrunk him down to 16-bit, put him in a video game, and sent him 75 million years into the past to market shoes.

SecureTheBagGame.com

Featured:
Billboard, Fast Company, The Drum, XXL, ViceThe SourceAd Week, High Snobiety, and some kid named Iggy

 
 

At some point I went to Florida to meet with DJ Khaled.

Then I walked a mile to a pharmacy to make a dumb joke.

 
 

Lead Illustrator: Sven Ruthner
Art Director/Illustrator/UX: Cam Giblin
Animator: Camilo Arturo
Writer/Composer/UX: Euzcil Castaneto
Creative Director: Eamonn Dixon